A distributor network is a source for both boosting sales and understanding consumer trends. Through the help of different metrics, brands can determine how they fare against their competitors, identify…
Customer service is a hot topic these days as organizations across industries realize that being customer-centric sets the tone for success. In today’s crowded and competitive marketplace, stellar customer service…
Distribution networks become complex as companies go global. Companies must manage various large and small distributors to ensure their products reach the outlets and consumers on time. They also must…
Consumer product companies and B2B product companies alike employ distribution networks to meet their needs to achieve market reach and sales dominance. The challenge, however, is how this relationship functions…
How does a piece of furniture made in a factory in China make its way into the display area of a store in New York at the right time when…
To improve their market reach, more B2B companies and companies dealing with consumer products are plugging into their distributor management tools (be it in-house or hosted on the cloud). What's…
Business leaders have now accepted elevated outcomes come from the capability to produce and comprehend deep insights from data. These insights reveal trends and patterns that can drive informed decision-making…
With the addition of digital channels to the already diverse range of sales and distribution touchpoints, the consumer product industry now carries one of the most complex networks of information…
It is simplistic to assume that distributor management in the B2B world is merely about picking, packing, and shipping goods. The B2B distributor management space is inherently more complex owing…
Sales Force Automation (SFA) conjures up images of a solution used to manage geographically dispersed field sales teams working hard to increase their sales footprint. Loosely this translates to managing…