Consumer product companies and B2B product companies alike employ distribution networks to meet their needs to achieve market reach and sales dominance. The challenge, however, is how this relationship functions…
How does a piece of furniture made in a factory in China make its way into the display area of a store in New York at the right time when…
To improve their market reach, more B2B companies and companies dealing with consumer products are plugging into their distributor management tools (be it in-house or hosted on the cloud). What's…
With the addition of digital channels to the already diverse range of sales and distribution touchpoints, the consumer product industry now carries one of the most complex networks of information…
It is simplistic to assume that distributor management in the B2B world is merely about picking, packing, and shipping goods. The B2B distributor management space is inherently more complex owing…