business Archives

Designing the Optimal Indirect Sales Channel – The Role of the Product and the Choices of the Top Management

Post author:Vigneswaran Durai
Post published:December 30, 2022
Post category:Sales Team management

It's important to design a robust sales channel for a brand to stand out amid the competition. Today, customers take different routes to reach the point of purchase. However, businesses…

Challenges of Managing Distribution Channels Sales Across National Boundaries

Post author:Vigneswaran Durai
Post published:November 3, 2022
Post category:Sales Team management

For modern consumer product companies, effective distribution channels offer essential business value. The channel is a pathway to market their products or services to the end consumer through a dramatic…

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