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SALES GROWTH

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Read more about the article The Challenges in Measuring the Effectiveness of the Marketing Function in Distributor – Led Sales

The Challenges in Measuring the Effectiveness of the Marketing Function in Distributor – Led Sales

  • Post author:Vigneswaran Durai
  • Post published:January 21, 2023
  • Post category:Sales Team management

Sales and marketing leaders often get torn between the merits of measuring marketing success over an extended period of time or quantifying it based on short-term results. These are certainly…

Continue ReadingThe Challenges in Measuring the Effectiveness of the Marketing Function in Distributor – Led Sales

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